The latest report from Dagens Nyheter, one of Swedens leading news institution, is that they now have 120.000 digital subscribers. Beating the annual target with three weeks to go for the year. A huge congratulation for a job well done is in order! Congratulations Peter and Dagens Nyheter! This summer i touched upon this subject, […]
Month: December 2017
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The role of brands in a digital world
Everything about conducting a business changes in the face of digital transformation. Brands, and the role they play is no exception. Brands are based on a history, a soul and a set of values that is important to it, but they are also shaped on a daily basis by all the things that is going […]